Blogs. Facebook. Twitter. Social media has revolutionized how we communicate and interact. The digital age has become the central location to grow our business, develop our brands, and build relationships. It’s opened up a wide space for interaction and collaboration that can take place at any time, any time. One site on social media that has attracted the public’s attention recently is Pinterest.com. While the site is extremely popular among people, its increasing importance and impact on business can’t be ignored. Have you thought of the use of Pinterest to promote your company?
What is the reason behind Pinterest for your company?
There’s a growing interest in Pinterest among users. Many of them believe that the reason is to share and get new ideas, be it designs, recipes, or even fashion. It’s essentially a matter of pinning images to your boards and your followers, gaining insight into what you consider to be relevant, interesting, or valuable. Imagine how much this level of sharing could do for your company! There’s no method that allows potential customers to purchase your goods or services directly on the website; Just think about the potential marketing benefits of the possibility of a Pinterest company account! Your pictures (with hyperlinks back to the source) are re-pinned to thousands of boards shared by other users.
Five Pinterest tips for businesses that can help you grab interest from your intended public, boost your website’s click-throughs, and help spread awareness about your goods or services.
Top Five Pinterest Tips for Business
1. Spend your time
As with any other marketing endeavor managing the Pinterest business account will require some time. If you’re too working on your business that you don’t have time to concentrate on your company, think about hiring a marketing firm like Aquarius Designs to do the task for you. While it’s completely free to utilize Pinterest for business, if it’s not your thing or you aren’t able to do it, the cost of outsourcing this task is definitely worth it.
2. Take note of your content
If you want to gain an enormous amount of attention, You should, at the very minimum, make an everyday post for the Pinterest company account in order to help promote your business’s image. Although many companies are enticed to just post pins that promote the products they offer, You can also share tags, tips, and tidbits with enough resemblance to be shared. You could consider using themes that are daily, such as “Business advice of the day,” which often result in repeated visits from those who are interested in checking out your most recent pin. Make sure to include the link to your site with every pin.
3. Establish connections
Do some research and develop connections with people who have a reputation for high-quality images on the website. Once they get to know you and Pinterest company, They’ll be more inclined to write about your service or products or to reuse your pins. It’s then possible to extend the connection through Twitter as well as Facebook to continue the conversation.
4. Link your physical presence to your online presence
It’s crucial to link your physical location and website to the Pinterest corporate account. You might want to consider incorporating a Pinterest promo in your advertisement for your business or store. Put a Pinterest button on the site. These steps will be sure to bring you more site visitors directly through Pinterest and increase sales.
5. Simple is best.
The best feature of the use of Pinterest is the fact that it’s simple to use. Every board has the same layout, and each pin has the same dimensions. Make sure to design an uncluttered board that is elegant, just like the website itself.
Pinterest is now one of the most popular and fastest-growing social media platforms which are Pinterest helps grow businesses is a vital component of the marketing strategies of many businesses. If you’re new to the platform or need assistance with managing your Pinterest account for your business and your social media plan, call Aquarius Designs today at 917.687.4764.
Aimee Duffy, who graduated from the School of Visual Arts in NYC with two majors with a double major in Graphic Design and Advertising, has worked for Fortune500 businesses designing, building, and maintaining marketing websites. Aimee quit the corporate world in 2002 and founded Aquarius Designs Inc, and she hasn’t looked back since.
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